mudhaus design | home.method

DESIGN
METHOD
KINGSTON
EVERY MAN JACK
SOCAL CLEANSE
SLATE NYC
V
BEAUTYBLENDER
VIDEOJAX
CLICK TV
IVIVI
BAREFOOT MOTORS
WINIFRED WIKKELING
PLAYBORHOOD
CITRÉ SHINE
VIARO
NOISE


PHOTOGRAPHY



MUDHAUS
MICHAEL RUTCHIK
152 BAYVIEW AVE
BELVEDERE CA 94920



michael@mudhaus.com
415 789 5323
01
02
03
04
05
06
07
08
09
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
view portfolio

"IN 1999, ADAM LOWRY AND ERIC RYAN delved into something incredibly banal--cleaning products ... the guys made cleaning products hip. They threw out the chlorine bleach and other chemicals in favor of natural substances and enlisted design wizards Michael Rutchik and Karim Rashid to make bottles so sleek you could package perfume in them."
-VANITY FAIR | May 2007 Green Issue
...
Of course the real story here isn't the moxy Eric and Adam had to take on the giant cleaning products industry, but rather the gracefulness with which they turned their backs on the hi-tech world at its peak (six months before the collapse) so they could turn cleaning products into the next big thing. As luck would have it, the next bubble became The Home. Now that that one's crashed too, method has nimbly focussed on simply being the best (and cleanest) cleaning products company there is.
...
MUDHAUS designed and produced all things graphic for method from their inception until late 2005 when I assisted them in forming what has become a killer in-house team. I shot portraits of their 80+ San Francisco-based employees in 2007.